Topcon Positioning Group is headquartered in Livermore, California, USA (topconpositioning.com). Topcon Positioning Group designs, manufactures and distributes precise positioning products and solutions for the global surveying, construction, agriculture, civil engineering, BIM, mapping and GIS, asset management and mobile control markets. To learn more about Topcon career opportunites go to www.topconcareers.com.
The Product Marketing Manager/Specialist (PMM) is a lead management position within the marketing team. They develop and manage the marketing content needs to fulfill Go-To-Market Plans and sustained marketing plans for their product segment. PMM take into account global conditions internal to Topcon and externally in the industry. The PMM is responsible for establishing and maintaining the plan to generate marketing content. The PMM will generate marketing content such as, promotional text, video technical directing, marketing support collateral and social media content. All of these activities tie to the marketing plan and go to market plan. The PMM must maintain an expert level of awareness with regard to technology within their market focus. PMM must be able to both explain, present and operate technology within their area of focus. They work with product management, professional services, BU Marketing, and marketing strategy managers to prepare marketing content. The PMM reports directly to the director of marketing.